IN this day and age of multi-tasking, motoring journalists not only need to be adept with words, they also must be able to take stunning photos that complement their manuscripts. Berjaya Auto Philippines (BAP), the exclusive distributor of Mazda vehicles in the country, recently conducted an event entitled “Mazda Kodo Drive: An Interactive Automotive Photography Workshop” for motoring and lifestyle writers and bloggers. The workshop was held at Green Canyon Leisure Resort in Clark, Pampanga, and had as its speaker ace photographer and motoring journalist Mikko David of TopGear Philippines.
“The Mazda Kodo Design is a powerful way for Mazda to communicate the elegant, yet outstanding performance of its new products—a key driver of the positive Mazda brand transformation in the Philippines,” BAP and Mazda Philippines President and CEO Steven Tan said. “With this event, we want to be able to view the interpretation and philosophy of the Mazda Kodo design through the eyes of the participants.” Mazda’s Kodo—Soul of Motion is the Japanese carmaker’s design language inspired by the “muscular beauty” of an animal such as a cheetah that is about to pounce.
Fujifilm Philippines sponsored the event and provided its current model X-Series cameras and the Fujifilm Frontier S printer system for testing. Fujifilm also sponsored the prizes for the photo contest winners.
Participants were divided into groups of three members each. After lectures on Basic Car Pose, the Detail Shot, the Action Shot, the Money Shot, participants were made to take photos of the Mazda vehicle assigned to their group. To enter the contest, participants submitted one entry for Basic Car Pose, Detail Shot and Action Shot. Participants then earned points and the team with the highest aggregate score was declared the winner. The team composed of Ulysses Ang of Carguide.ph, Angel Rivero of C! Magazine and Ian Bacungan of Gadget Pilipinas.net bagged the top prize, winning themselves one Fujifilm X30 digital camera each.
Here are some of the photos taken by this writer during the workshop. Like or Unlike?
Image credits: Eric Ayrton S. Soriano