Trust in business leadership is at historic lows, according to surveys by Edelman and the World Economic Forum.
One reason might be our tendency to think of leaders as either instrumental (pursuing a particular business goal) or heroic (pursuing a unique vision). In short, we want super-machines or superhumans, or both, at the top of our organizations, and many CEOs strive to meet those expectations.
They’ve been trained to hide vulnerabilities and to be consistent, levelheaded and in control at all times. Inevitably, they fall short.
It’s time for a different approach—one that allows leaders to fully acknowledge their humanity, thereby winning both the trust and respect of their staff. Here are three suggestions:
Get emotional. Employees value heartfelt moments of connection. I will always remember when a former boss began to cry in my presence during a time of immense investor pressure. That moment of vulnerability cemented my loyalty to him. You’re probably comfortable showing happiness or excitement.
But, when it’s called for, you can also show disappointment, worry and anger.
Be whimsical. By exposing their idiosyncrasies, passions and whims, bosses can make themselves more human. Consider what aspects of your life or personality might surprise or delight your employees, and share that side of yourself.
Express doubt. Smart leaders know there is more than one right answer, and once they commit to a decision, they aren’t afraid to revisit and change it if necessary. Futurist Paul Saffo’s mantra is “strong opinions, weakly held”—one that managers should also adopt, especially if they’re trying to navigate complex situations. So express doubt, ask for contrarian options and be willing to change your mind, several times if necessary. If you’re a boss, have the courage to present yourself as a more complex being: a sinner, not a saint; a fragile identity, not a robust platform; a lively question-mark, not a dead-certain exclamation point.
Tim Leberecht
Tim Leberecht is the author of The Business Romantic: Give Everything, Quantify Nothing, and Create Something Greater Than Yourself, and the chief marketing officer of NBBJ.