AUTUMN is in the air and the leading Canadian brand Joe Fresh, with stores in TriNoma and Shangri-La Plaza, has all the everyday essentials for your new seasonal wardrobe. With designs full of color, thoughtful details and great value, Joe Fresh offers spirited style for the entire family this Fall.
This season, the brand’s collections are inspired by a sense of autumn romance, with soft fabrics, fluid silhouettes and pretty prints as key themes for women. The designs convey the story of an “Enchanted Autumn” with feminine details and a color palette of saturated blues and olives, offset by rose blush tones.
Florals take center stage as flounced dresses, tailored shirts and reversible puffer jackets are enlivened by a variety of flower patterns, inspired alternately by antique wallpaper and iconic English gardens. Complementary patterns in the lineup include contemporary takes on graphic-dot designs and multicolor leopard themes.
A renewed focus on wear-to-work options brings key items like tailored trousers, crisp shirting and twinsets into the mix. Knits edged with chiffon trim add a touch of modern elegance to workplace dressing, while iridescent yarns give sparkle and glamour to everyday casual looks.
Staying true to the casual, modern spirit of Joe Fresh, which is in the country courtesy of the SSI Group, jeans in a range of styles are sure to become everyday favorites. Other denim looks are updated in a new Tencel capsule that brings inviting softness and ease to indigo shirts and joggers.
Together with a men’s collection full of classic styles and a wide range of kids’ choices in colorful, lively designs, Joe Fresh stays true to its promise of essential style and exceptional value.