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Business Mirror

Saturday
Nov 21st
Discovering the joys of breakfast at Jollibee PDF Print E-mail
Personal Fortune
Tuesday, 27 October 2009 10:38


The Bee Does Tai Chi.  Starting the day right with flowing tai chi moves led by Karl Go


Nothing beats waking up in the morning with a burst of energy to get you started for the day ahead. And as what local bloggers would learn during their recent morning encounter with Jollibee, a good stretching and a hearty breakfast is more than enough to set you on the right track.

The day started early for the bloggers as they trooped to the Jollibee store at Harbor Square at the CCP Complex in Pasay City. To set the mood right, the bloggers, together with the lovable Jollibee mascot, got their energies flowing with a round of tai chi and yoga led by Karl Go.


Bloggers’ Breakfast Buffet.  Jollibee Breakfast Joys served buffet-style


After a revitalizing round of exercises, the bloggers helped themselves with hefty servings of Jollibee Breakfast Joys – a fusion of classic Filipino fares designed to perk up today’s dynamic set. Among the well-loved and filling meals include Longganisa, Beef Tapa, Chicken Tocino, Crispy Bangus, Corned Beef, Hot Dog, and Breakfast Steak. These all-time favorite treats are served steaming hot with fried egg and garlic rice, and a choice of a cup of coffee, hot chocolate, or cold drink.


The Jolly Breakfast Club.  Jollibee executives were on hand to welcome the bloggers for a hearty breakfast (L-R) PR Officer Dennis Reyes, Brand Manager Mike Dumawal, Marketing Manager Aileen Ricasata, Jollibee, PR Manager Arline Adeva, Brand Specialist Luis Lee, Marketing Assistant Arlene Arnejo


Jollibee Marketing Manager Aileen Ricasata explained that Jollibee Breakfast Joys was developed with today’s fast-paced lifestyle in mind. More often than not, young professionals who are constantly on the go tend to skip the most important meal of the day.

“Working life entails people to be always on their toes, even if it means missing out on the meal necessary for them to function well in the workplace,” stressed Ricasanta. “With Jollibee Breakfast Joys readily available in practically all Jollibee stores as early as 7am, they can grab a filling bite of their favorite breakfast fare without waking up too early or having to worry about getting late for work or school.”


Jollibee Marketing Manager Aileen Ricasata talks about how Jollibee Breakfast Joys start your day up right!

Aside from the classic meals, Jollibee Breakfast Joys also has alternative breakfast choices such as 1-Piece Pancakes served with butter and maple syrup, and Pancake Sandwich, a scrambled egg and sausage patty set between two pancakes.

Jollibee Breakfast Joys is indeed a sunny welcome for anyone looking to jumpstart their day with a hearty breakfast. There is even no need to beat the early morning traffic since Jollibee Breakfast Joys are served until 11 AM daily.

Last Updated ( Sunday, 08 November 2009 17:38 )