CYOD will be replacing BYOD this year, according to Lenovo Corp.
Last year we saw the rise of affordable multi-mode products like the Yoga Tablet 2, Yoga Tablet 2 Pro, and Flex 2, Lenovo Philippines Inc. Country General Manager Michael Ngan was quoted in a statement as saying.
“These devices enhanced user adaptability, changed computing paradigms while having exciting designs. Lenovo expects this trend to continue in 2015.”
Years ago, the information technology sector was introduced to the “bring-your-own device” (BYOD) phenomenon. Lenovo said this year it would be “choose your own device” or CYOD.
The Chinese technology giant sees the CYOD to continue to dominate the digital world.
“The nascent CYOD trend, which satisfies both the need for security as well as end-users’ need for choice, will continue to accelerate in 2015 as businesses turn to manufacturers with proven track records in enterprise environments for increased security and reliability, as well as ease of deployment,” Ngan said.
With the breakneck pace of technological advancements in the gadget space, the consumers of today expect ever more mobility and convenience with no compromises from their IT products, he added.
“On top of this, manufacturers need to properly invest in research and development so as to design innovative new features that will excite consumers and be truly useful.”
Aside from that, Ngan said this year would also see traditional manufacturers of processors and graphic units designing hardware architectures that emphasize dramatic reductions in power and cooling needs. These architectures can then be scaled down for mobile environments, Lenovo explained in a statement.
“This development means mobile performance is closing in on desktops, making one’s choice of device(s) a matter of preference in form factor rather than computing capability,” Ngan said. The company also predicts the universal serial bus version 3.1 as combining the functionalities of multiple cable types into a single cable this year.
“There will be a rise in the popularity of multimode machines that can be used in a variety of situations,” the company said in a statement.
Citing Gartner, the company predicts the hybrid or 2-in-1 devices will rise in prominence, claiming 22 percent of the ultramobile premium market in 2014 and 32 percent in 2018.
Lenovo also predicts this year would see tablets as proper productivity companions.
“Tablets have proven they are true performance workhorses, especially for those on the go. There are now tablets with proper desktop operating systems and with computing performance on par with ultramobile laptops.”
Further, top manufacturers with a reputation for crafting reliable and innovative devices for business will be put into the spotlight, according to the company. Other top IT trends for this year include: the return of personal computers (PCs); consumers experimentation with sizes and form factors; and, enterprises renewing emphasis on security and reliability.
“Although many predicted the demise of the PC, it should be noted that not all users are mobile,” Ngan said.
Again citing Gartner, Lenovo notes the PC industry was revived last year and believes that this trend will continue into the future.
In terms of device size and form factors, Lenovo said manufacturers have recognized “there is no one-size-fits-all form factor.”
“At the end of the day, consumers will patronize manufacturers that offer both reliability and innovative features.”
IDC has predicted the rise of the “phablet” (phone-tablet) in 2015, according to Lenovo.
But consumers are still studying which form factors and form sizes will be the hottest buys.
The proliferation of BYOD has become a security nightmare for IT departments, according to Lenovo.
Again citing Gartner, the company said a survey showed that a quarter of business users admitted to having had a security issue with their personal devices in 2013, but that only 27 percent of those had reported it to their employer.