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  • Unsinkable: 64% of Pinoys
    expect happy Christmas
    By Mia Gonzalez
    Reporter

    HIGH fuel prices, holiday-based inflationary forces, underemployment—bring them on! The Filipino spirit is unsinkable, especially at Christmas time and the New Year, and the latest Social Weather Stations (SWS) survey further support this view.

    The SWS reported that its Fourth Quarter of 2007 Survey, which had gauged public sentiment on Christmas since 2002, showed once again a high percentage of people in high spirits—64  percent expect Christmas this year to be happy with only 8 percent feeling otherwise and 27 percent believing it will neither be happy nor sad.

    The survey showed these sentiments were reflected among all regions and all social classes, though more poor people than rich folk think they would have a happy Christmas this year.

    Observers said it only shows it is the togetherness of family and camaraderie of friends rather than material riches that make people really happy, and with Filipinos, there is almost an infinite well of these spiritual riches, but perhaps eroded in the upper reaches of the economic spectrum.

    The SWS said the level of holiday cheer went up by 10 percentage points in Metro Manila, where 55 percent of the respondents said they expected a “happy Christmas” compared with 45 percent in 2006, though still lower than the 77 percent posted by the region in 2002.

    The area where expectations of a happy Christmas are highest is in the Visayas, where 68 percent of the respondents are upbeat about the holiday season, up by 8 percentage points from last year.

    This is followed by Mindanao where 66 percent expect a happy Christmas, a slight reduction from 70 percent in 2006 and the lowest recorded happiness level in that area, and in the rest of Luzon, 65 percent, the same as last year.

    The SWS said that “expectations of a happy Christmas are the same across all socioeconomic classes”, but added that compared to last year, “the proportions of those expecting a happy Christmas in 2007 increased among the E [the poorest], but declined among the middle to upper classes [ABC].”

    Expectations of a happy Christmas went down by 5 percentage points among the classes ABC, or to 64 percent from 69 percent in 2006 but increased among the poorest class E to 64 percent from 58 percent in 2006; for Class D, 64 percent of the respondents look forward to Christmas.

    The SWS said the proportion of the population expecting a happy Christmas “has been unchanged for the past four years.”

    When the survey was first conducted in the last quarter of 2002, a big proportion, 82 percent, expected a happy Christmas, but this dropped to 77 percent in 2003, and then fell to the 60s level in the next four years.

    The latest survey was conducted among 1,200 respondents nationwide from November 30 to December 3, with error margins of ±3 percent for national percentages and ±6 percent for area percentages.

    SWS said the area estimates were weighted by National Statistics Office medium-population projections for 2007 to obtain the national estimates.

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