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    By Jesse Edep
    Researcher
     

    HIS eyes stared upward as he started with that familiar tuneful articulation about Iloilo at the peak of its grandeur. A few minutes later, his voice turned wobbly as he recounted how the province slipped from prominence. “So we lost our label being the country’s Queen City of the South.”

    As wind rustled into the interior of the Sarabia Manor Hotel’s convention center, where the first-ever investment forum in Iloilo took place last month, Oscar M. Lopez, chairman of the Lopez Group of Companies, recalled how Iloilo was once a genteel and gracious place of stylish mansions and staggeringly wealthy sugar barons.

    During the first wave of globalization that swept the world between 1815 and 1914 and the rapid growth of the sugar industry in the Visayas, Iloilo led the course for the country. By the last decade of the 19th century, Lopez told the more than 200 participants of the forum that the province ranked second to Manila in volume of both export and import trade. “Sugar accounted for the greater part of Iloilo’s exports,” he said.

    Looking at an elaborate ceiling, the 77-year-old mogul said Iloilo, hometown of the Lopez clan, had an atmosphere of entrepreneurial energy. For instance, the province had the first Asian airline, Iloilo-Negros Air Express Co., predating Philippine Airlines, Japan Airlines and Singapore Airlines in the 1930s.

    Such advancements awed foreigners. Sir John Bowring, a former British governor of Hong Kong who visited Iloilo in 1858, was impressed by what he saw. As he put it in his book A Visit to the Philippines, “[Iloilo] is not only one of the most numerously peopled; it’s perhaps the most productive in agricultural and most active in manufacturing industry.”

    Iloilo’s agriculture, recalled Lopez, was one of the most vastly flourished in terms of sugar, rice, cotton, tobacco and indigo, much of which were exported to adjacent islands and even to Manila.

    But the pride of Iloilo at the time, really, was its native textile industry, said an academician. Its estimated 50,000 to 60,000 looms produced the finest piña, sinamay and abaca cloth. The latter was exported anywhere around the globe. In 1861 the total exports value of native textile products from Iloilo and neighboring provinces was estimated at $1 million.

    The advanced development of the native weaving industry, according to one American scholar, resulted in the first substantial urban concentration in Jaro and Molo, both premier towns in Iloilo, and the earliest recorded accumulation of capital among the emerging elite of these towns.

    “One of the most important factors in the rapid development of the agricultural and industrial economy of Iloilo,” said Lopez, “was the rise of the Chinese mestizo class to a dominant economic and social position in the Jaro and Molo areas during the past century.” Their emergence in the economic scene in Iloilo was mainly the result of their expulsion in their country. Now, 90 percent of entrepreneurs in Iloilo are Chinese, a local journalist said.

    Lopez eventually looked blank. His face, cut in razor-like lines, was marshmallow-white. “Those were Iloilo’s golden years,” he said. “Tycoons moved their flags to the national capital and built newer and larger business empires there.” He added that as the province lost its significance as a transshipment port for sugar, and as the nation’s sugar industry dwindled greatly, so much of its economic power also fell off to its worst.

     

    No one dares

    THE Iloilo Economic Development (ILed) Foundation Inc. has identified roadblocks to Iloilo’s progress: power shortage, excessive flooding and inaccessibility to the province.

    Rex C. Drilon II, chairman of the ILed Foundation, conceded that the province has inadequate and unreliable power supply. That’s why the foundation is now in dialogue with the Panay Electric Co. for a braced provision of power.

    With the present state of power crisis in Iloilo, Maria Lea Victoria E. Lara, executive director of the Iloilo Business Club, said investors eschew from the province. She remembered wryly: “There was a call center that, after several weeks of experiencing undependable power supply, moved its operation out of the city.”

    The foundation, moreover, is backing the Consunji-led DMCI Holdings Inc., which will build a 100-megawatt (MW) coal-fired power plant. It plans to purchase a used power plant from China or India to bank on costs because a new plant would cost around $120 million to $150 million, but assembling an old one would cost about 20-percent less.

    Also, Global Business Power Corp., owned by the Ty family of the Metrobank group, has partnered with Taiwanese firm Formosa Heavy Industries for the building of a $500-million power plant using clean coal technology. The new plant in Iloilo will have a capacity of 164 mw.

    Through these two projects, the number of call centers will certainly grow as they, in fact, require steady supply of power for their operations.  At present, there are four call centers (Echo, ePLDT Ventus, GMCI and Callbox) and two business-process outsourcing providers (Packet Switch in transcriptions, BrushNetwork in web design and web graphics) in the province.

    Glenn D. Aguilar, chairman of the Iloilo Federation for Information Technology, has been convinced that the province can synergize its work force. The call-center industry in the province is now filling up 2,000 seats. By 2010, Iloilo City Mayor Jerry P. Treñas foresees to have more than 5,000 employments in this industry.

    Likewise, the local education sector nurtures about 85,000 students and degree holders reach as high as 18,000 students. “Our biggest strength is our academic institutions,” Aguilar said, referring to Central Philippine University, University of San Agustin and the University of the Philippines in the Visayas.

    Aguilar, who is also the chancellor of UP Visayas, believes that the drift of information technology-enabled services is toward regional centers. “So we’re now preparing the locations of this flourishing industry,” he said.

    Under development include the 10-story Iloilo Technopark with 5,000 square meters in each level, the Iloilo Province IT Building and the 54-hectare old airport that Megaworld Corp. will develop into a downtown. ILed Foundation’s Drilon said the latter will supply the business and visitors’ infrastructure that potential investors will require.

    “My personal estimate, assuming that Megaworld leaves 30 percent open space and spends P25,000 per square meter of gross construction area, the locators and investors in the Megaworld project will need to invest almost P300 billion in the next 20 years to fully develop the area,” explained Drilon, who is also the chief operating officer of the Ortigas & Co. Ltd. partnership.

    Through this Megaworld project, Treñas said it would be easier for call centers to set up their operations here. “Before, call-center operators had to build up their own workplace,” he said. “No one dares to invest in property development because of the apparent power-supply troubles.”

     

    Better sooner

    ILOILO, which is 220 miles south of Manila, needs to rush its infrastructure development. Many were saying, for example, that the old airport was so Third World in form and maintenance that it was a source of discomfiture to Ilonggos.

    Thus, because of the relentless effort of Sen. Franklin Drilon, Rex Drilon made sure that the Obusa Fund worth P6.5 billion would be financed properly to the new airport with international standards. “It was graft-free and was finished on time, on specs and within budget. Now, it’s something that we can be proud of,” said Rex Drilon.

    One of the cruxes, on the other hand, that Nathaniel von Einsiedel, president of Consultants for Comprehensive Environmental Planning Inc. (Concep), is pushing is the Santa Barbara-Iloilo Growth Corridor.

    He was referring to the widening of some thoroughfares around the province that will promote accessibility from rural areas to the city and vice versa. These include Western Corridor (Oton-Santa Barbara Road and the Iloilo-Antique Road), West-Central Corridor (Iloilo-San Miguel Road), Central Corridor (Iloilo-Pavia-Santa Barbara-Kalibo Road), East-Central Corridor (Iloilo-Leganes-Roxas Road) and Eastern Corridor (Santa Barbara-Libongcogon Road and Iloilo Coastal Road).

    When all these corridors are already in place, von Einsiedel is confident that agribusiness in Iloilo will grow vigorously. Winston Conrad B. Padojinog, senior economist at the University of Asia and the Pacific (UA&P), said the province is an essential supplier of agricultural, cattle and fishery products in the Panay Island.

    Padojinog, who is an Ilonggo, projects that the province will remain as the primary source of food in the island. Over 60 percent of the island is devoted to agriculture, where Iloilo has close to 70 percent of its land devoted to crop growing.

    Of 80 provinces in the Philippines, Iloilo ranks second in mango production and goat inventory, fourth in palay and duck production, fifth in chicken, hogs and carabao stocks, and sixth in fish production.

    What hampers the growth of the industry, according to UA&P’s Center for Food and Agribusiness executive director Rolando T. Dy, is the province’s absence of sustaining a road map.

    “Iloilo needs one. Better sooner than later,” he said.

    Dy, who is also the dean of the school of management at the UA&P, adds that “the goal of the road-mapping is to craft strategies—to choose and do the right things. It leads to effective project or program development and management.”

     

    Sense of urgency

    BECAUSE of excessive flooding, the foremost alarm is the trouble of accessing safe water. “We are also having a sense of urgency to recoup the problem on unreliable water supply,” said Drilon.

    In Iloilo, nonrevenue water accounts to about 58 percent of the entire distribution lines where, if converted into an income-generating base, 61,000 families would be affected. With this alone, Concep’s von Einsiedel said investment in this line is worth a gamble, projecting that there will be 37,286 households that will need water connections by 2010.

    However, there’s a crunch. If Metro Iloilo’s 2006 population was 674,500 with a need of about 84,300 cubic meters per day, there will be a shortfall of 59,330 cubic meters three years from now, von Einsiedel said.

    “As new developments are pouring in, various housing projects will magnify demand in the next three to five years,” added von Einsiedel. By 2010, Metro Iloilo will start exceeding the aquifer recharge level, which means that reliance on groundwater as the main source of water alone for Metro Iloilo will no longer be sustainable at that time.

    Take, for instance, Guimaras’s present shortage of about 13,062 cubic meters per day. More than half, or 104,500, of the total population consume such an amount of water. The tendency of the residents in Guimaras is to get water from “sources unfit for safe domestic use. There’s no proper accounting of water-production capacities of the sources,” said von Einsiedel.

    He, therefore, proposed that the local government or the private sector could conduct a feasibility study on increasing capacity of groundwater aquifers through artificial recharge and installation of computerized groundwater withdrawal. This could be achieved, for one, through the local government’s exploration on bilateral grant or through the support of the Asian Development Bank, he said.

    Exploring other nontraditional water sources, through man-made lakes or water recycling, could relieve the situation, von Einsiedel added. “Or encourage companies or development groups that are heavy users of water to consider water recycling.”

    The main thing here, after all, is the appreciation of everyone’s vigilance to act and contribute in bringing back the old glory of the province. By 2015, everyone is confident that Iloilo will be transformed into a premier province or even into a new kind of economic powerhouse.

    “With this investment forum, we are giving a signal to potential investors that Iloilo is now ready for the world,” Lopez said with a candid twinkle in his eyes, slanted, of course, in an Oriental manner.

    He looks at the audience squarely, scarcely fazed and grinned. Then, he utters words locking together to make a chant: “I personally believe that Iloilo City can become the Queen City of the South once again, which can compete against all comers for economic primacy. For Iloilo, the best is yet to be.”

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