HOME PAGE ABOUT US CONTACT US SUBSCRIBE ADVERTISE ARCHIVES
TOP STORIES NATION ECONOMY COMPANIES SHIPPING OPINION PERSPECTIVE LIFE SPORTS MOTORING
SEARCH ENGINE
WWWOur Site
Anchored by Jonathan dela Cruz, Salvador Escudero, Boying Remulla, Teddy Boy Locsin and Alvin Capino
Monday to Friday
8:00pm-10:00pm
ARTICLE SERVICES
  • bookmark this page
  • print this article
  • view archive
  •  
     
    Lucky Nine in Tokyo
     

    HAPPILY, if not stunningly enough, the Lucky Nine this particular evening in Tokyo was led by Ariel de Jesus, the Subaru sparkplug from Motor Image.  The reason might be that, aside from being a born leader, Ariel responded to the cold-blooded challenge hurled at him by Vince Socco.

    “You have to be always on top of things,” Vince said, smiling impishly, indirectly directing the command to Ariel.  “It’d be a shame if you missed even one note.”

    It was a night pregnant with cajoling—and much ribbing, too.

    For being the former top PR factotums of Toyota Motor Philippines (TMP), Vince and Ariel have arguably built a reputation as the toughest act to follow insofar as making Toyota almost the media darling of all time under their watch.  They did their thing in the ’90s.

    Tatay ko iyan si Vince mula’t sapul,” Ariel, solidly quiet as usual, whispered in my ear.

    When Vince left TMP, the void created by his departure became grist for shoptalk—never Vince’s resignation.

    People then kept asking:  “Who’d replace the seemingly irreplaceable Vince?”

    Thank God, Danny “Sir John” Isla, Vince’s replacement, is proving equal to the challenge—the reason being, that Sir John was a personal choice by Vince himself.  Perhaps, if someone else other than Vince had done the choosing, it would have produced disastrous results.  As Ray Butch “Elvis” Gamboa said, “The benchmark established by Vince can only be matched by a personal choice of Vince himself.”

    Not to be “outdone,” Ariel bolted Toyota last year and transferred to Motor Image, the Subaru franchisee in the Philippines.  Many were shocked, especially those who saw in Ariel a bright future at Toyota.

    But Ariel, the man in a boy’s body, is a rock of confidence, a meteor in orbit whose destination only he can and will navigate with decisiveness, independence of mind.  Ariel knew he took the big plunge—and he was ready to face the odds.

    “All things must pass, even the good ones,” said Ariel then.

    Thus, this particular bash in Akasaka, Tokyo, I simply couldn’t afford to pass up.  Its potential for greatness was too obvious to ignore.

    For one, the company was star-studded: Vernon Sarne, Brian Afuang, Dong Magsajo, Joselu Romualdez, James Deakin, Vince, Ariel and Sir John.

    Tonight, we were the Lucky Nine in faraway Japan, drinking on a roadside pub called El Madrid: A Spanish restaurant with tapas and not sushi for pulutan. 

    For another, it gave me the chance to be with Vince once again.  The last time I had a drink with him outside the country was some two years ago, atop a skyscraper in Bangkok with the cold wind kissing our cheeks as we sipped wine.

    As the new senior vice president of Toyota Motors Asia-Pacific (yes, he finally agreed to rejoin Toyota after spirited moves to lure him back to his first love, Toyota), Vince now lives practically out of a suitcase.

    “I travel a lot now and I rarely sleep in my flat in Singapore,” says Vince.

    This autumn evening in Tokyo, the memory of Vince and me being together in the Tokyo Motor Show in 1999 suddenly flashed in my mind.  Time flies, indeed.

    Only minutes ago, as I prepared to hit the sack, Sir John was on the phone.

    “Sir Paul,” Sir John said.  “Vince is downstairs, inviting us for a drink to cap the night.”

    Who was I that night, today, to say no to a legend?

    So, despite aching muscles and all, I asked, “What time?”

    “Right this minute,” Sir John said.

    I came down without changing my dinner attire, which was Japanese casual what else? Coat and tie.

    Upon seeing my tie, which had the faces of John, Paul, George and Ringo, Vince said, “Ah, The Beatles!”

    Like Sir John, Vernon and I, Vince is also a Beatlemanic.

    When parting time came—“parting is such sweet sorrow”—I almost gave my tie to Ariel for his courage in footing the bill, which, going by how expensive the cost of living in Japan is nowadays, could have easily amounted to thousands of pesos.

    “Nothing to worry about, Sir Al,” Ariel said. “Motor Image is on top of things tonight.”

    I guess I saw Tatay Vince wink at me.

    OTHER STORIES
    Manila Auto Salon sweeps autophiles off their feet

    AS heavy as the rain was last weekend, car buffs trooped yet again to another prestigious motor show in the Metro—the Manila Auto Salon (MAS) 2007, which was staged at the SMX Convention Center at the SM Mall of Asia.

    read more

    Maximizing its machismo to D-Max

    THE case against D-MAX, whose latest version, the Isuzu Global D-Max, has just recently been rolled out of the assembly lines, is valid:  It is built primarily for the macho.

    read more

    The Diesel Compact (Car) Ideal

    ALTHOUGH a great passenger car, the current Ford Focus didn’t exactly endear itself to motorists due to its really compact dimensions, ho-hum styling and fuel consumption, plus significant competition.

    read more

    Eyes on the Road: Nissan’s safety vision

    OUR visit to the Nissan Advance Technology Center during the recent 40th Tokyo Motor Show was an eye-opener for many participants.

    read more

    Full Tank: Lucky Nine in Tokyo

    HAPPILY, if not stunningly enough, the Lucky Nine this particular evening in Tokyo was led by Ariel de Jesus, the Subaru sparkplug from Motor Image.  The reason might be that, aside from being a born leader, Ariel responded to the cold-blooded challenge hurled at him by Vince Socco.

    read more

    Hyundai Asia Resources Inc. reigns as 2006 distributor of the year

    HYUNDAI Asia Resources Inc. (Hari), Hyundai’s official distributor in the Philippines, conquered another milestone to reinforce its positioning as a globally competitive player in the automotive industry.

    read more