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20th Philippine |
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Ad Congress |
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Business
tycoon John Gokongwei Jr. calls for the creation of global
Filipino brands that would create pride for the country
and more local jobs for Filipinos.
--HENRY EMPEÑO |
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Mike
Amour, chairman and chief executive officer for
Asia-Pacific of Grey Group, talks on "Accelerating
Emotional Engagement with the People of Asia" during the
first session of the Advertising Congress.
--RHOY COBILLA |
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| OTHER STORIES |
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Gokongwei urges creation of Filipino global brands |
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Gokongwei,
the top gun of the family-owned JG Summit Holdings, one of
the biggest business conglomerates in the country, delivered
the keynote speech at the opening of the Ad Congress and
exhorted advertising and business leaders to “think bigger.” |
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read more |
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Advertising Strategies in ‘The Asian Century’ |
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Recognizing
that the axis of the global economy has shifted to the Asian
region, Mike Amour, chairman and chief executive officer of
Grey Group Asia-Pacific, cited the emergence of India and
China as dominant global players. |
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read more |
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