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THERE’S
no stopping Nissan Motor Philippines Inc. (NMPI) in its
quest to give the best to its clients as it
re-established its presence in the high-end van segment
and inaugurated its newly refurbished dealership in the
south.
The new
Serena is Nissan’s answer to the needs of its long list
of clients for a modern lifestyle van that is powerful
yet a joy to ride for members of the family.
“We are
pleased to reintroduce the Nissan Serena to the
Philippine market. This dynamic and versatile addition
to the NMPI lineup offers the convenience of a van and
the performance and handling of a passenger car. The
roominess and flexibility of the new Serena fits the
active lifestyle of the modern Filipino family,” said
Steven Hu, assistant vice president of NMPI sales and
marketing division.
Hu added
that the good-looking van “is positioned as the ultimate
lifestyle van for the modern Filipino family for its
sophistication and versatility.”
Hu also
joined NMPI president Allan Chen and other top NMPI
officials in unveiling the new Serena at the new
showroom of the Nissan Southwoods at the entrance of the
Carmona Toll Plaza in South Luzon Expressway. Also
present were Nissan Southwoods managing director Felix
Limcaoco III and general manager Tey Sornet (who also
manages the Nissan Westgate Alabang and the Nissan Shaw
Center in Mandaluyong City).
The
redesigned Nissan Southwoods was a perfect venue for the
launch of the Serena as hundreds of guests witnessed the
unveiling of the two leaders in dealership and modern
lifestyle vans.
Limcaoco
revealed that the Nissan Southwoods has been honored as
the No. 1 Nissan dealer for the past three years. “We
have been consistent in our sales and in our delivery of
satisfaction to our customers. We would like to thank
Nissan for this and also our satisfied clients who have
been loyal to Nissan for sometime now.”
Many
were delighted to see the most-talked-about QR25DE DOHC
16-valve engine that is the powerhouse of the new Nissan
Serena, which has two variants—the 250 Luxury model and
the 250 Elegance model. This is the same engine that
powers the popular X-Trail. The new vehicle sports a
2.5-liter engine, which is more powerful than its
2.0-liter predecessor and capable of delivering 160 ps
at 5,600 rpm. The vehicle boasts of CVTC, which promotes
fuel economy without sacrificing power.
During a
test drive that followed after the unveiling of the new
vehicle, this writer together with NMPI senior manager
for market and product planning department, Raymond
Tribdino, and Manila Standard Today’s Dino Directo took
the Serena on a short cruise to Carmona proper. The
roomy interior and the car-like comfort really impressed
us no end.
Tribdino
showed the vehicle’s amenities such as the range-sensing
CCD back monitor that shows the whole space behind while
you are backing out; the built-in air massager—a first
in its class that gently massages muscles of the back
and lower body while you are driving; the smooth
automatic-shut twin sliding doors that softly shuts the
door without any help from the passenger; a large LCD
monitor at the center that easily ticks away with a
press of a button; a top-quality entertainment system
and superb air-conditioning system.
There
are many more features that go with the new Nissan
Serena and Tribdino said that prospective buyers are
invited to test-drive one now at their nearest Nissan
dealer in order to feel the new modern lifestyle van in
the country today. One can step into the good life and
Serena will bring you there in comfort and style. |