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    Practice smart shopping to get
    value for your hard-earned money
     

    LATEST statistics released by the National Statistical Coordination Board indicates that approximately 24 out of 100 Filipino families did not earn enough to satisfy their basic food and nonfood requirements.

    In terms of population, 30 out of 100 Filipinos in 2003 had income short of the minimum cost of satisfying the basic requirements. Although this is an improvement from 2000 in which 33 out of 100 Filipinos had income below the poverty threshold, this still translates to millions of Filipinos living below the poverty line.

    National Statistics Office data reveal that the July 2008 year-on-year headline inflation rate for all items in the Philippines reached 12.2 percent, the highest since December 1991 when it went up to 13.2 percent. 

    The headline inflation rates for July 2008 in the National Capital Region (NCR) and in areas outside NCR were 8.6 percent and 13.9 percent, respectively. However, the core inflation rate for July, an indicator of future inflation, which excludes price change of selected food and energy items, decreased slightly to 6.3 from 6.6 percent.

    Although the government has been consistently increasing the flow of social returns in terms of ensuring adequate food supply, providing decent jobs and broader access to basic social services,  it is still the things we do as consumers that count. Even the little things such as comparing prices help in persevering.

    In these hard times, having the ability to stretch a few bucks will go a long way. With mounting priorities, consumers need to learn how to maximize budgets so that everything they spend for is worth every peso.

    But shopping entails more than just grabbing an item and lining up at the counter. It requires a bit of research and some self-evaluation to be sure of getting exactly what you need for the price you want.

    In order to become a smart and skillful shopper, here are some pointers to remember before shelling out that hard-earned money:

    §          Ask yourself, do you really need the product being offered to you? Remember, if an item is on sale, it doesn’t mean you have to buy it. To avoid impulse buying, bring a shopping list and stick to it.

    §          Can you afford it? If you buy it, will you still have enough money left to get other things you need? To be certain of how much the item costs, check the price tag if it is already inclusive of taxes, discounts or hidden charges.

    §          Decide on the exact use, benefits and features you need in a product. If you find something appropriate, you don’t have to buy it right away. Shop around and look for the best bargain.

    §          Check if the product is suitable for you. When buying clothes, for example, you have to make sure the item fits or you may not be able to return it afterward. Remember that if you simply changed your mind or made a mistake when buying, you cannot make a claim.

    §          Inspect the merchandise. In some cases, you can ask the seller to open a packaged item so you can examine it for possible defects. You can also have appliances tested right at the store before buying. However, if the seller told you about the defect but you bought the item anyway, there is no reason to demand a replacement or refund from your purchase.

    §          Does it follow quality and safety standards? Certain goods such as home appliances, construction materials, lighting and electrical equipment need to undergo government testing before they can be sold in the market. Once approved, they are labeled with the PS or ICC mark as a guide to consumers. Look for these marks to be assured of buying safe and reliable goods.

    §          Does the product come with a warranty? If it does, always read the fine print and find out what the manufacturer or seller will do in case the product breaks down within the given warranty period.

    §          You know that if a problem with your purchase occurs, you have the right to complain. But do you know whom to contact or where to go? Ask the seller so you don’t have to grasp for answers later on. Always check the labels. As a policy, goods should always bear the manufacturer’s or importer’s name and address.

    §          In the case of services, shop around for a service provider that can deliver exactly what you require for the best price. Look for an indication of credibility, whether a business permit or an appropriate license. Another tip is to ask family members, neighbors and friends for references.

    Remember that by buying wisely, not only do you get value for money; more important, you are able to protect yourself from dishonest businessmen that rob you of the right to be a satisfied consumer.

    OCTOBER is CONSUMER WELFARE MONTH! 

    * * *

    Send your feedback and queries to konsyumeratbp@gmail.com. For in-depth information on consumer issues, listen to Konsyumer Atbp. every Saturday, 10:00-11:30 a.m. over  dzMM 630kHz. For consumer complaints, call the DTI Consumer Assistance Hotline 751-3330 or Text DTI<space>complaint and send to 2920 for Globe and Smart subscribers.

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