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    Bayan set to complete P1.5-B expansion plan
     
    By Lenie Lectura
    Reporter
     

    BAYAN Telecommunications Inc. is set to complete next month the third-phase of its network expansion valued at P1.5 billion.

    This early the telco expects its subscriber base to reach 200,000 by end-2008, or 53-percent higher than last year’s level. The project aims to expand the capacity of Bayan’s wireless landline network to handle 300,000 subscribers.

    At end-June this year, the Lopez-controlled telco registered 160,000 wireless landline subscribers.

    “We are on track to meet our target even if the overall situation looks gloomy. We do not see a slowdown in terms of product usage because there is a strong demand for our services,” said Bayan chief executive consultant Tunde Fafunwa in an interview yesterday.

    “We are ending Phase 3 of our network expansion. After that, we will start preparing for the next phase of the deployment of base stations,” said Fafunwa.

    For Phase 3 of the project, Bayan has partnered with Huawei of China, one of the world’s leading vendors in wireless technologies, to deploy a more robust and equipped wireless landline service.

    Details of Phase 4 are still being worked on. “We are still finalizing Phase 4. We continue to expand and improve the coverage of our wireless landline service which now covers all of Metro Manila and key cities nationwide,” added Fafunwa.

    Bayan’s wireless landline offers unlimited local calling and texting within a metro area and free calls and texts to any Bayan landline nationwide.  It also offers standard rates for calls to cellular phones (P6.50/minute) and one of the lowest overseas phone-call rates in the market today. 

    Bayan’s wireless landline revenues grew by 366 percent as of end-June, and now accounts for 23 percent of the total revenue of the company, from only 10 percent during the same period last year.  The major initiatives behind the revenue growth are focused selling activities, improved quality of service and a strong marketing push such as the Free 100 plan launched in April of this year.

    Bayan reported strong revenue performance from its voice business, driven by the impressive take-up of its wireless landline service, and from its data and Internet business buoyed by strong demand for DSL and corporate data services. Its total revenue in the first half of the year grew to P3.07 billion, up 18 percent from P2.6 billion during the same period in 2007.

    Despite strong revenues, Bayan booked a net loss of P1.57 billion for the first six months of the year versus a net income of P414 million last year when the peso value was stronger.

    Bayan said the weaker value of the peso resulted in unrealized foreign exchange losses.

    For the second half of the year, Fafunwa said Bayan is still expected to post a net loss. “We certainly do not see any major change in our bottom line because of the continued weakening of the peso versus the dollar. But we do expect to post 10-percent to 15-percent increase in our revenues this year,” he added.

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