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  • Solar Sports: Pinoy audience
    can’t have enough of Games
     
    By Jun Lomibao
    Sports Editor
     

    BEIJING—Filipinos get to see the action in the 29th Beijing Olympics through Solar Sports, the exclusive Philippine broadcaster of the Games, but demand back home arose for the competitions to be shown on free TV.

    “There has been a clamor for Solar to add more broadcast on CS,” said Cyrene de la Rosa, Solar Sports’ project manager for the 2008 Beijing Olympics who heads the broadcast outfit’s team of 10 personnel here.

    CS is RPN Channel 9, which broadcasts some of the Olympics competitions which Solar Sports could not accommodate on cable.

    The reason for the clamor is that most Philippine households subscribe to SkyCable, which has dropped Solar Sports and its affiliate channels from its list. Destiny Cable carries Solar Sports back home.

    “We have the responsibility to show as much as we can back in the Philippines,” de la Rosa said. “And much of our focus is also on the Filipino athletes’ campaign in the Olympics.”

    De la Rosa’s team had brought just two backpack cameras here. The feed for the various sports is provided by the official broadcaster of the Olympic Games.

    Solar has bought the rights for the Philippine coverage of the Olympic Games until 2016, interestingly including the 2010 Winter Olympics.

    Solar Sports goes 24/7 in its Olympics broadcast. Action feeds for the 28 sports on the Beijing calendar are also aired over BTV (Basketball TV), Jack TV, ETC and Second Avenue.

    The broadcast outfit, which also won the rights to broadcast Philippine Basketball Association games next season, also offers an all-access pay-per-view privilege for its Olympic coverage.

    With de la Rosa, the team leader, here are three technical staff (Willie Bunales, Cris Basbas and Robenson Musni, two production crew (director Freddie Picardal and Angelo Pazcoguin), two cameramen (Jerry Cabrito and Ruel Villegas) and hosts Vitto Lazatin (also Solar’s marketing manager for basketball) and Patricia Bermudes-Hizon.

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