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Promotional service portal 88DB.com wants service
providers, online marketers and small- and medium-scale
businesses (SMBs) to maximize the potential of
technological innovations to make their products and
services more sellable in a wider online market through
cyber-boosting. Cyber-boosting is a term created by
Edmund Zialcita, a business development manager at
88DB.com, that refers to a web site built with
multimedia applications and allows users to upload
photos and videos with customized keywords for effective
on-site search engine optimization (SEO) and online chat
facility.
“88DB
has the capacity to cyber-boost anything posted by our
members for free and be visible to eight countries to
where the site has presence without additional cost,”
Zialcita told the BusinessMirror during the celebration
of the company’s second anniversary at Manila Ocean
Park.
“We also
help users to make their advertisements visible on top
rankings of World Wide Web’s viewing page through
priority listing,” he added 88DB charges clients a range
of P1,500 to P5,000 per month to be on its priority
keyword search list. “Our cost is much cheaper than
Google’s Ad Words,” Zialcita pointed out.
He noted
that today’s stiff competition has emphasized that
having physical business structure and web site is not
enough to sustain an investment or continue a sideline.
Not only
independent sellers and freelancers have noticed the
potential of the 88DB site; he said, even small banks
have become members. “We have no restriction for our
members, be it an individual or a corporation, as long
as the account has an active e-mail address. We want to
create a platform where thousands of members can create
a community and interact with each other,” Zialcita
said.
Since
August of last year, 88DB now has more than 130,000
members and 90,000 ad postings on 26 predefined
categories and 305 sub-categories. |
