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| Anchored by Jonathan dela Cruz, Salvador Escudero, Boying Remulla, Teddy Boy Locsin and Alvin Capino |
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CLICKING
WITH NIKON |
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The
BUSINESSMIRROR got an invitation to speak about the
company’s Cameraderie Digital Photo Contest 2008 before
the Nikon Club Philippines’ grand launch of its first
general membership meeting held
 recently
at Gerry’s Grill Jupiter branch in Makati City. We
responded to the invitation positively and addressed the
Nikon convergence of owners and
users of Nikon consumer
products. The members were responsive and alive as they
listened to the mechanics of the photo contest and a lot
of other questions on topics and subjects it interest
the pros in the industry. Currently, the organization
has about 200 members, which aim to be the home for all
Nikon enthusiasts—a place to foster and develop
friendships, share and exchange knowledge, grow and
develop their skills, making its members masters in
their craft. The “promotion” of the BUSINESSMIRROR’S
Cameraderie digital photo contest ended up in a warm and
friendly tone. The members of the club expressed their
appreciation for a kind of action like the
BUSINESSMIRROR finding time to promote such contest.
*****
BM AT MEDEXPO.
The
BUSINESSMIRROR recently partnered with the Second
MedExpo (Philippine International Expo) 2008 in a nine-inone
show that showcases all the products and services in the
medical industry held at the SM Megatrade Hall 2, SM
Megamall in Mandaluyong City.
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| OTHER STORIES |
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AdMix: The tire that became a
way of life |
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The
meteoric rise of Goodyear Philippines Inc. cannot just be
explained in terms of manufacturing excellence or
sociological trends alone. One must also look to a
demonstration of what it means to go beyond the usual
marketing process and create the kind of customer bond few
companies have ever achieved. |
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read more |
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Bubuwit Squeaks: THE CUTESY
FACTOR |
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Don’t be
cute. Tell it like it is. What’s most painful is to see a
company go through a strategic process and come up with a
simple positioning statement, then turn it over to the
creative folks and watch them get cute with it. |
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read more |
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»BM
IN THE NEWS: CLICKING WITH NIKON
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The
BUSINESSMIRROR got an invitation to speak about the
company’s Cameraderie Digital Photo Contest 2008 |
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read more |
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