Manila, Philippines
Vol. 1 No. 173 | Wednesday  May 31, 2006
 
 
 
 
 
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Prices of school supplies monitored, class opening secured
By Roderick L. Abad
Special Feature Writer

With barely one week prior to school opening, a surge of consumers is expected, with people rushing for the “last-minute” shopping for school supplies.
       Given the scenario, the Department of Trade and Industry (DTI) is monitoring the prices of prime commodities, especially school supplies following instructions from Secretary Peter Favila to conduct dialogue with manufacturers and business establishments selling school supplies.
       “The trade department is protecting the interest of the consumers through two-pronged strategies in monitoring the increase in the prices of prime commodities caused by the increase in the prices of gasoline which also triggered a fare hike that started last year,” said Lou Pasawa, DTI city director in Davao.
       Strategies implemented by DTI City Field Offices involved the continued monitoring of prices of basic commodities and the sustained coordination and consultation with business entrepreneurs in all the regions.Pasawa said that even before the increase in the prices of oil products, the DTI had already undertaken close monitoring of prices, in compliance with the trade and industry laws.
       Aside from school supplies, other products being monitored are construction materials, basic goods, and all other products that affect the buying capacity of the consumers. Pasawa said his office had observed that the business community is complying with their agreement to avoid increases in the prices of prime commodities and had taken special consideration on the plight of the poor and marginalized sector.
       Last year’s prices of school supplies remained stable when President Gloria Macapagal-Arroyo got the commitment of school supplies manufacturers to keep the costs of their products such as pap paper, pencils, ballpens, notebooks, crayons, amount others, at same levels in 2004. As recorded in 2005, a notebook (90 leaves) would cost P8.50 each, while the large Mongol pencil’s price remained at P4.00 for the third year in a row.

Shopping exodus
All throughout the years, Divisoria, has been busy with all trades, from dry to wet goods. No doubt, it is dubbed “The Mother of all Markets in Manila.”
       Ambulant vendors, street food stalls and even old and new shopping establishments are the common sights in this most favorite market place for the many.
       Nevertheless, the main reason thousands of Filipinos keep coming back to Divisoria is it offers goods at their lowest prices.
       This time of the year when school classes are about to begin, Divisoria is a crowded place with people from all walks of life shopping for cheap yet quality school supplies.
       “As always, we expect the exodus of people shopping for school supplies prior to the school opening in June. As early as March, shoppers who have limited budget go to Divisoria to get a good bargain,” said Freddie Reyes, president of Divisoria Organized Sidewalk Vendors Association.
       For 28 years, Anita Soteco, 49, a mother of eight kids, has been a regular Divisoria shopper.
       “I prefer to buy things, especially school items, here in Divisoria because the prices are about 50-percent lower than in other shopping places like malls,” Soteco said in Filipino. Sharing the same idea with her is Rodora Lualhati, 34, a mother of three elementary schoolers. “This is where I buy the school supplies of kids. For P2,000.00, I can purchase bags, uniforms, shoes and school materials for all of them,” stressed Lualhati.
       She added the good thing about Divisoria vendors is they quote wholesale prices because they usually sell products in bulks. However, she noted that the people could still choose to buy just one piece and still get a very good deal.
       Although buyers could get everything sold in Divisoria at the lowest price, storeowners and vendors admitted that they still earn profits.
       For 25 years, Leonardo Cruz, 51, has been a stall owner of school supplies on the busy streets of Divisoria. He claimed that his daily income increases during the time when shoppers flock here prior to the opening of classes. “The inflow of sales is very significant these days,” said Cruz. “My average income is as much as P5,000 a day, compared to regular days of school year.”
       He added that these days, he usually closes his shop early because he always runs out of stocks. As observed toward June, sales of school supplies such as ballpens, pencils, papers, notebooks and bags sell well in Divisoria

Bracing for school opening
As students start to go back to schools for the opening of classes early in June, the government has already prepared roads and school buildings.
       For its annual preparation program, “Oplan Balik Eskwela,” the Department of Public Works and Highways (DPWH) linked up with the Department of Education (DepEd) to ensure safety and security of students during enrollment and the start of classes.
       DPWH Technical Staff for School Building Program Engr. Federico Mobo, in an interagency meeting held recently at DepEd Central Office, reported that they were fast-tracking all high-impact projects including the construction of school buildings nationwide.
       “We are continuously fast-tracking the other ongoing school-building projects nationwide. Secretary Hermogenes Ebdane Jr. has already instructed all regional directors and district engineers to strictly monitor the implementation of the projects,” said Mobo.

 

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