Awards ceremonies crafted with creative ingenuity and delivered with timely precision have the ability to boost company image, promote brand loyalty, create public awareness, increase sales, provide award-winning recipients a platform on which to shine as they bask in their fame and give the audience something to aspire to as they picture themselves walking around the stage.

On one hand, conferences are built around educational content and discussion that serves to enlighten and inform participants. They are often viewed as a good place to network and share ideas.

It is always important for the BusinessMirror when partnering a business function that will meet company objectives to keep in mind the target audience and that multiple objectives can be realized from one event.

THE BUSINESSMIRROR is the exclusive media partner of the 1st National Conference on Safe Trade and AEO, international security initiatives and their impact on Philippine trade held recently at the SMX Convention Center, Mall of Asia. BM took the lead in supporting this first conference on international cargo security considering its significance in our respective business.

AdMix: The new age of advertising

Advertising observers may learn from nay inside truths, but probably won’t be able to convert their knowledge into the heady profits that result from the insights of the advertising practitioner. Those insights enable advertisers to obtain more profits with less advertising investment. The idea isn’t to spend less, although you unquestionably do spend less, but to get more.

Bubuwit Squeaks: Business entertaining?

Awards ceremonies crafted with creative ingenuity and delivered with timely precision have the ability to boost company image, promote brand loyalty, create public awareness, increase sales, provide award-winning recipients a platform on which to shine as they bask in their fame and give the audience something to aspire to as they picture themselves walking around the stage.