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    Sundance stakeholders

    My first full-length movie was rejected by the Sundance Film Festival. Granted it was only a thesis project to complete my Master in Fine Arts at Columbia University. But that doesn’t mean I wasn’t devastated. I still keep the rejection letter sent by the festival director, Geoff Gilmore, to remind myself I’ve got a long way to go.

    As luck would have it, Geoff Gilmore is coming to Manila to give an independent filmmaking workshop at the De La Salle Professional Schools Ramon V. del Rosario Sr. Graduate School of Business. And I am fortunate to be one of the persons involved in staging this one-time-only event.

    Mr. Gilmore was invited by Big Foot Entertainment and the International Academy of Film and Television (IAFTV), located on Mactan Island, Cebu. Both Big Foot and the IAFTV are run by one man, German-born Michael Gleissner, who has invested over $20 million to establish a state-of-the art film production studio and film school in Cebu. He intends to put the Philippines back on the film map, so to speak, and bringing “Mr. Sundance” to Manila is just one of the ways.

    Geoff Gilmore’s film workshop, dubbed Sundance in Manila, will be on Saturday, May 26 (2 p.m. to 6 p.m.) at the Bro. Andrew Gonzalez Hall on Taft Avenue. More information can be found by going online at www.bigfootentertainment.com or www.filmschool.ph (tickets can be purchased online too).

    Sundance in Manila couldn’t come at a better time. On a personal level, I’m excited to meet Mr. Gilmore, who since 1990 has helped shape movie-making (along with Sundance founder Robert Redford) by jump-starting the careers of today’s most influential Hollywood directors. The Sundance Film Festival, held every January in Park City, Utah, has been the event that brings talents like the Coen brothers, Steven Soderbergh and Quentin Tarantino first to the world stage.

    From the local film industry’s perspective, Mr. Gilmore’s presence could help end Philippine movies’ two-decade-long beating.

    When Spider-man 3 came out, 90 percent of the screens in the Philippines were showing this Hollywood blockbuster. On opening day, each one of the 300-plus theaters was sold out for every screening. It eventually earned an amazing one-day total of P58.6 million—a 1-percent contribution to the $104-million single day record-breaking box-office revenue worldwide. That’s P5 billion in one day. I doubt the Philippine film industry has generated P5 billion in the last 15 years.

    No commercial movie house would be crazy to hold off a sure bet like Spider-man 3 from its screens. But it is a film industry insider like Geoff Gilmore who actually takes risky bets.

    In 1993, a University of Southern California film school alumnus submitted Public Access, a thriller with no stars and a weird plot about a local cable show in a dead-end American town.

    Gilmore saw something special in this movie, so he programmed it for Sundance. The movie eventually tied for the festival’s Grand Jury Prize. The director was Bryan Singer, who parlayed his Sundance success with a film called The Usual Suspects, which won two Oscars. Today, everyone knows Bryan Singer as a sure bet, having helmed hits like X-men 1 and 2, and the superb Superman Returns.

    “Mr. Sundance” would most likely say the big break comes with a good story and great storytelling, crafted with a unique, artistic vision. The festival is simply a platform for independent filmmakers to jump from and land on fulfilled dreams.

    I believe Filipinos have good stories, great storytellers and true visionaries. Gilmore could open doors for so many talented Filipino filmmakers. 

    I promised myself I wouldn’t pitch my film or future projects to Mr. Gilmore. But look at me shamelessly hard-selling myself now to everybody! There’s no question part of my ambition involves the fame and fortune linked to this glamorous industry. Who wouldn’t want to be pals with John Travolta, or assemble a superstar cast to shoot a crime caper in Amsterdam and Italy? Besides, just one box-office hit can guarantee a lifelong nest egg.

    In the Philippines, the movies can even make someone president! Well, I don’t want to be in politics. What I do want is to make a James Bond movie and shoot most of the scenes in the Philippines. That would really be fantastic for Filipino actors, crew and cameramen, production houses, and caterers, not to mention hotels, restaurants and bars and Philippine tourist spots—of course, it would also be fantastic for me.

     

    Professor Rene F. Concepcion teaches Culture and Arts Management and Sports and Recreation Management at the De La Salle Professional Schools Ramon V. del Rosario Graduate School of Business. He is the school’s Marketing, Communications, and International Networks director. Plus, he coaches the DLSU varsity swimming team. His email is rene.concepcion@dlsps.edu.ph. 

    “Mirror Image” is a rotating column featuring writers from the DLSU Professional Schools Inc.

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