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  • 400,000 cars and still counting
     
    By Max V. de Leon
    Reporter

    TOYOTA Motor Philippines (TMP) reached another milestone after it became the first domestic manufacturer to produce 400,000 units of vehicles.

    Dr. David Go, TMP senior executive vice president, said the company’s 400,000-unit production record does not count those assembled by its predecessor Delta Motors, which manufactured Toyota vehicles before the incorporation of TMP in 1988.

    Go said the significance of their new milestone will be magnified by TMP’s contribution to the economy in the last 19 years as the company strived to establish its leadership in the domestic market.

    In terms of investments, Go said Toyota has infused over P20 billion in capital to maintain operations in the country from 1988 to 2007.

    The company contributed to the development of its supplier network, as every year it procures about P4 billion worth of products from over 400 local suppliers.

    In terms of duties and taxes paid from 1989 to present, TMP has contributed over P70 billion.

    TMP, along with its 26 dealers/outlets, currently employs around 12,000 employees.

    Despite its achievements, Yuji Takahashi, TMP Comptrollership Division head, said the Philippine unit still has a long way to go in catching up with Thailand, which probably produced 10 times more than the local unit.

    Takahashi said Toyota is seeking to ramp up its assembly operations in the Philippines but it should get support from the government in terms of incentives and protection from imported units.

    “These will help us convince the headquarters,” Takahashi told the BusinessMirror at the 400,000-unit production milestone celebrations at the TMP production plant in Sta. Rosa, Laguna, Tuesday.

    TMP has registered the highest sales in passenger cars, commercial vehicles and total number of vehicles sold in the country since 2002, and recently sold its 500,000th unit locally.

    TMP is currently producing the Innova and Vios in its Sta. Rosa plant. The 400,000th unit produced, an Innova, is still in the plant awaiting delivery.

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