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LEVI
Strauss & Co. announced Wednesday it will be closing its
cut-and-sew apparel plant in Manila, with the
termination of employment for 257 persons. The last day
of plant operations will be July 31, 2008.
The
company believes that the plant closure will allow it to
focus on its core competency of marketing its branded
products in
Asia, in line with the company’s overall global strategy.
This is
a strategic decision that will enable the company to
grow its business in the region.
“This
has been a very difficult decision for us. We have
examined comprehensively all other options, including
cost containment and improving the efficiency and
productivity of this plant as first options.
Unfortunately, such measures cannot overcome the
significantly lower costs of outsourcing,” said Ramon
Martelino, country manager for Levi Strauss Philippines,
in a statement.
“We
deeply appreciate the contribution of our employees and
understand that this is a troubling time for those
affected. We will do our best, in line with Levi Strauss
& Co.’s values, to treat our employees with dignity and
respect, and help them explore employment elsewhere.”
Levi
Strauss
Philippines will
continue to have a significant presence in the country
through its commercial business, retailing branded
apparel in major cities through a large franchised
retail distribution network.
“Levi
Strauss & Co. regards the Philippines as a key market
here in Asia Pacific. This move reaffirms our marketing
presence as we remain committed to bringing premium
quality, branded Levi’s® and Dockers® products as well
as innovative marketing programs to both our customers
and consumers,” affirmed Martelino.
“As a
mark of appreciation to the community in Manila who have
welcomed our presence in the last 36 years, the Levi
Strauss Foundation will be making a philanthropic grant
of about $50,000 to a nongovernment organization in the
Philippines to assist residents of communities near the
plant with social and economic development programs,”
said Martelino. Details of this grant and programs will
be disclosed later.
The Levi
Strauss Foundation was established in 1952 in the United
States to provide grants to nongovernment organizations
working to create meaningful social change in
communities where the company does business.
The Levi
Strauss & Co. and Levi Strauss Foundation Community
Transition Fund grants program extends resources into
communities where Levi Strauss & Co. has closed
facilities. The grant program is designed to help
residents transition to new employment and career
opportunities and to help ease social and economic
impacts on these communities of such closures.
The
cut-and-sew apparel plant has been in Manila producing
Levi’s® jeans for the local and Asian markets since
1972.
With
this plant closure, Levi Strauss Philippines will source
product from a handful of select contractors in
Asia. |