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    Pacific Gaming hires foreign experts
     
    By Honey Madrilejos-Reyes
    Reporter
     

    SINGAPORE-based Pacific Gaming Investments Pte. Ltd., a subsidiary of listed Diversified Financial Network, Inc. (DFNN), has hired foreign experts to help them pursue a public offering abroad and rapidly market its products in Asia.

    In a disclosure Thursday, DFNN said investment banker Andrew Scott joined Pacific Gaming as director and will assist in the capital market exercise the company plans to undertake in Europe.

    Pacific Gaming is eyeing to list at the London Stock Exchange or another foreign bourse to cover the increase in equity it bought in a recently acquired gaming company.

    Scott was formerly with the Maxim Group LLC, a leading investment banking, securities and investment management firm. His former company underwrote the $100-million IPO of a blank check company, an entity in development that has no specific business plan yet, owned by Angela Ho, daughter of Macau’s richest man and casino mogul Stanley Ho at the American Stock Exchange.

    According to DFNN director Miguel Manzano, Scott may be able to solicit interest from the Ho group to invest in Pacific Gaming since the group is said to be planning an acquisition in the leisure, hospitality or financial services industry in Asia.

    Meanwhile, Martin Jonsson, formerly of Boss Media AB, one of the world’s leading suppliers of systems for digitally-distributed gaming entertainment, is now Pacific Gaming’s chief technology officer. Jonsson led the integration and implementation of Boss Media’s payment and risk management portfolio with several high-profile merchants and gaming companies.        

    “With his design and technical background and experience in the Internet payments sector and development projects in general, Jonsson brings to PGI a wealth of technical and structural knowledge that will help bring PGI’s products to market rapidly, while ensuring they support the leading-edge features that are expected in the fast-moving gaming sector,” said DFNN.

    Last December, PGI acquired nearly 34-percent equity in Interactive Entertainment Technology Solutions for $2.5 million. With the purchase, PGI has obtained management control in the Southeast Asian gaming firm, which is engaged in event, sports and financial spread bettings. Pacific Gaming also has an option to buy the remaining 66-percent stake upon listing at a suitable exchange.

    Chairman Ramon Garcia Jr. said earlier the entry into Interactive Entertainment is just one of the many strategic moves that will be implemented by the group in order to gain a foothold in the growing market for online gaming worldwide.

    “[Pacific Gaming] has also begun due diligence on a number of cash-flow positive and operational slot machine arcades in Cambodia and the Philippines with the end goal of acquiring these arcades,” he said.

    He noted that wireless sports betting, particularly those using mobile phones, has been growing at a phenomenal rate in Europe, while somewhat absent in the Asian market. Pacific Gaming will provide the gaming software expertise and marketing tie-ups in various Asian countries.

    Financial spread betting is another area that shows huge potential for the company. By far the largest portion of wireless betting in the United Kingdom concerns financial instruments. Investors can use their cell phones to wager on the movement of a stock, currency, or commodity almost anywhere in the world. Wager amounts are small but can offer large returns.

    DFNN has also begun holding discussion with a leading global financial institution to be the software and marketing provider for Asia.

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