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    My Magnificent 7 in ’07
     

    I HAD many heroes in the year past, but I’ll mention only seven here.  I know the unmentioned wouldn’t mind as they know fully well they are as close to my heart as to the mentioned, and are as deserving of heroic praise in my yardstick of what heroism is, to say the least.

    So, fellers, brush aside jealousy, please, for it won’t get us nowhere and might only make us, in the words of John Lennon and Paul McCartney, “nowhere men.”

    My Magnificent 7 in ’07 were Mel Dizon of Mitsubishi, Ariel de Jesus of Subaru, Raymond Tribdino of Nissan, Art Balmadrid of Isuzu, Willy Soong of Ferrari/Maserati/Land Rover, Arnel Doria of Honda and Dan Isla of Toyota.

    Why them?

    Well, through thick and thin, so to speak, they stuck by me, stood by my side.

    Almost every week in 2007, they were with me, toiling hard enough to help keep a newspaper (The Philippine Chronicle) afloat through their words of wisdom and insightful views on car nuances in particular and the automotive industry in general.

    In a special portion of the motoring section of that lamented newspaper—conceived in May 2006, born September 2006 and died September 2007—that I had edited, each one of them tossed in a piece of their brilliant minds, week by week, to keep readers abreast with the motoring beat in that now much-missed, roundtable discussion called “The Auto Talk Topic.”

    I had thrown a question each week to them about cars or on anything under the sun about cars, or the state of affairs in the motoring industry and, pronto, they’d fire back with answers and logic that became almost staple food of the automotive business for almost a year. 

    Although the newspaper never did quite reach its targets successfully due to network deficiencies and infancy-related drawbacks, the babe-in-the-woods outfit still fared well by national standards, thanks to tried and tested friends and supporters like the Philippine Airlines, which carried the paper in all its flights (take a bow, Jimmy B and Henry S U). 

    And again, although that lamented newspaper was constantly struggling to elbow its way into the so-called big league like most new players are wont to experience, it had great promise and, during the few times that it had scored solid, if not knockout, punches, “The Auto Talk Topic” had made an impact, if not a foothold on the scene, albeit momentaril—modesty aside. 

    Thanks, indeed, and here are my Magnificent 7 in ’07!

    Mel Dizon and Willy Soong were famous for their oneliners. They were men of few words, indeed, but each has a wealth of action tucked under his belt; their wit and incisive mind awed readers without let-up.

    Arnel Doria was kilometric most of the time but each of his sentences packed so much wallop that once you started reading his discourse, you’d feel the Gettysburg Address was peanuts all the time.  

    Raymond Tribdino was almost always cerebral, at times delving on levitating angst.  He was always inspired churning out those pieces that, even when he was in Singapore or Tokyo for a trip, or while at the waiting lounge of any airport that he might have been stuck in, he’d surprise you with punch line after punch line—proof of his serious study of the car business since he embraced the vocation in a major career switch almost a generation ago.

    Art Balmadrid was the master of the technical, who treaded the course with gusto as he had always wished—quite impeccably—to be truer than true in his dissertation of every subject discussed at hand.  Once he began his premise, there was no stopping, disputing him. 

    As usual, Ariel de Jesus was the irreverent, who never threw caution to the winds in his bang-bang style of dissecting national issues on automotive manufacturing and specific car matters as well, never mincing words in a devil-may-care stance—a stand that has brought him fame, if not notoriety, as the Che Guevara of the Philippine motoring industry, the rebel with a cause, though.

    Dan Isla was the embodiment of everything good and persevered in reflecting the true picture of the motoring industry with his patented, carefully worded missiles. His inimitable style of zeroing in on any subject from skin-to-core struck a death blow to any contradictory idea that once you are through reading his mind, you’d involuntarily say, “Amen to all that.”

    Thank you, my heroes.  Thank you for making my life not that miserable in ’07.

     

    Pee stop

    All roads virtually lead today, Friday, to The Orchard in Dasmariñas, Cavite, for the APT Cup, a much-awaited year-opener golf tournament started 11 years ago by the dashing and superbly creative, dear, dear friend of Rolly Enriquez, Art Tugade.  Not one to miss it himself is Jimmy Bautista, the gentleman, low-key and extremely humble president of the Philippine Airlines.  As proof, Jimmy texted me on New Year’s Day, “See you Jan. 4 at the APT Cup.”  Cheers!

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